About


TMFL Studio is designed to work in partnership with creative brands who are ready to take the next step to grow. Here, the focus is on the personality and purpose of your business. Clients and friends come to us because they’re ready to bring an outsider in who already acts like a part of their team.

Whether devising impactful launch strategies, designing captivating websites, crafting keyword strategies for paid search campaigns, rethinking a visual brand identity, or optimizing social media content for maximum ROI, we work alongside passionate teams to help transform how you communicate with your customers.

We’ve also had the opportunity to collaborate with businesses on unconventional projects, such as shaping high-level business goals, managing e-commerce store operations, and streamlining company technologies. And sometimes, we may even take on the role of business therapist. But most of all we’re fun, excited, and passionate about helping you take on challenges and grow.

We don’t love jargon, but we love tunes.
This is the needle we like to move.

Tara Maylyn Frankel Leavitt


The TMFL in TMFL studio, I have been hustling on both sides of the marketing coin (in-house and agency) for nearly two decades. I’ve collaborated with a spectrum of brands, from fledgling startups to behemoths in hospitality, retail, fashion, technology, and lifestyle.

With a proven track record of bringing ideas to fruition and a wide range of skills from traditional marketing to web development, I have been privileged to work with diverse set of brands in my career including Urby, Knead Love Bakery, The Yard, Wallsé, Shop Berriez, Gett, Mack Weldon, Skyscanner, A24, Universal Studios, Intuit, Polycom, and Otterbox, to name a few.

The Process

We do things a little differently here. Most of our projects are delivered in 2-day intensives where you walk away with a completed handover of your new site or project deliverables.

Have questions about where you may fit in or not sure where to start?

Let’s begin with a chat.

  • We'll start with a quick conversation to make sure I understand what you need and when and that we'll be a fit to work together.

    You can always book our first chat whenever you're ready.

  • Every project starts with a Blueprint. This is where we dive in deep together to uncover the places where you have untapped resources or opportunities. We'll lay out the plan together on how best to move forward.

    There's no commitment to a full Build at this point and you're welcome to take your learnings from the Blueprint and DIY if you feel comfortable.

    Investment: $600*

    *the cost of the Blueprint is applied to the full project Build.

  • Using the plan we put together from your Blueprint, we'll head into your full project Build.

    Most projects fall into 3 levels that are determined during your Blueprint:

    LEVEL I.

    For brands starting out who need a powerful digital home base and may include a portfolio or informational website, updated digital brand identity, and/or updated individual pages on an existing site.
    Investment: $6,500*

    LEVEL II.

    For brands who need custom solutions to improve their web presence and may include a small e-commerce shop, events/blogs, multiple portfolios, custom sections, and animated "easter eggs" on Squarespace, Cargo or Shopify.
    Investment: $10,000*

    LEVEL III.

    For brands who need a complete revamp and may include, e-commerce/Shopify shops, SEO audits + plans, branded email templates + decks, blogs, and more dynamic animations + add ons.
    Investment: $20,000*

    *the cost of the Blueprint is applied to your project Build.

  • Sometimes you just need to make a few tweaks and updates.

    Using the plan we put together from your Blueprint, we'll make adjustments to your existing brand, which typically falls into 2 levels:

    LEVEL I.

    For brands who need a mini refresh which may include SEO updates, acquisition strategy, technology + marketing platform optimizations, and website UX tweaks.
    Investment: $2,000*

    LEVEL II.

    For brands who need a deeper look at their business operations and marketing strategy which may include branded templates, email marketing journeys, technology + marketing platform optimizations, social strategy, and custom website development, and UX tweaks.
    Investment: $4,200*

    *the cost of the Blueprint is applied to your project Refine.

You’re in good company.

  • The Yard
  • A24 logo
  • Wallsé logo
  • Shop Berriez
  • Charley
  • Universal
  • Rope and Rattan
  • Knead Love Bakery
  • Urby
  • Shop Eli
  • Corpus Ritual
  • Mae Mae NYC

We do it for the applause.

“Tara is a marketing wizard. We set an annual goal to increase our sales and social platforms, and we've already surpassed that goal by almost double! Tara always knows the answers to my questions, and goes above and beyond to make Berriez the best it can be. I would recommend Tara in a heartbeat!”

Emma Zack, founder, Berriez

“I’m seriously beyond happy. Working with Tara has been a dream, and she’s made all my wildest ideas come true.”

Amity Murray, holistic esthetician

“We couldn't have asked for a better fit when it came to redefining our brand and website.

Tara's professionalism, eye for detail, and sheer talent were instrumental in bringing our vision to life. From the initial consultation to the final launch, she exceeded our expectations at every turn, capturing our essence and leading us to the website of our dreams.

If you're even considering a website or visual identity overhaul – run, don't walk to TMFL.”

Ayshe Yasa, Cofounder, NETTE PR

“Tara sets the bar with excellence.

A deeply insightful professional, she was able to help me develop a true sense of the forward-facing identity I wanted to put forth through my website and then execute building that sight swiftly and efficiently.

She also happens to be a lovely human being and a pleasure to work with.”

Emily Hyland, poet & founder, Pizza Loves Emily/Emmy Squared Restaurant Groups

“I can't stop telling people about Tara. Working with her brought so much bounty and clarity to my work and website.

If you want someone incredibly organized, supportive, and funny too-- Tara is your person. She is skillful around breaking down concepts and jargon, so that I could begin to understand where my website needed some support, and she implemented so many small and broad changes and organizational systems that have allowed my site to become more impactful, visible, coherent, and visited.

Everything about working with Tara was just right-- if you need support on your website, brand, and beyond, don't hesitate to collaborate with Tara.”

— Jennye Patterson, founder, Corpus Ritual

“We couldn't have gotten to the finish line of launching our site without Tara.

Her expertise and knowledge in marketing, analytics, and site development helped us to really differentiate ourselves in the market.”

— Michaeline Sander, founder, Rope & Rattan